Industry News October 2007

Price rises could threaten quality
With the costs of flour, cheese and even olive oil set to rise still further, there are growing concerns that some pizza and pasta operators may damage the market by reducing quality in order to keep prices down and at a recent meeting of the management committee of the Pizza Pasta & Italian Food Association, its director, Jim Winship, urged the industry to be sensible and pass price increases through to consumers rather than trying to lose them by cutting quality.

Ray provides football focus to annual awards
BBC football commentator Ray Stubbs will be hosting the annual Pizza Pasta & Italian Food Industry Awards dinner and presenting the winners with their trophies.

Pizza designers triumph
The heats of PAPA’s Pizza Designer of the Year competition are now well underway, having attracted considerable interest from competitors around the country.

Winner of the Leathams Roqito Chilli Pepper category - Vito Rosa from Il Forno in Liverpool.	Winner of the Tulip Supertops topping category - Giacinto Genaro from the Sorrento restaurant in Wigan.

Domino’s text messaging first
Domino’s Pizza has launched what it claims is the UK’s first ever SMS pizza order service with its UK and Ireland’s pizza delivery company customers now able to order any one of Domino’s 88 million freshly made pizzas from all of its 470 stores, straight from their mobile ‘phone for delivery to their door.

Goodfella’s reinvests in premium pizza
Frozen pizza brand, Goodfella’s, says that it is planning to grab a bigger slice of the frozen pizza market by strengthening its premium pizza offering, La Bottega.

Andromeda launches free SiteTalk system check
Delivery sector EPOS-provider, Andromeda, has already developed an automatic pre-emptive site check for its corporate customers’ sites, but have recently announced that this service is now provided free of charge to all of its clients subscribing to a software support package.

Napolina’s £2million marketing campaign
Premium Italian food brand, Napolina (www.napolina.com), has launched a new £2 million marketing campaign designed to ignite people’s passion for its products.